Webseries
Alianait x Hitmakerz - Webinars for Artists Series
Alianait and award-winning record label Hitmakerz™ have partnered together to provide a six-episode webinar series about preparing for a career in music career. Each video features Inuk artists providing useful insight into topics such as marketing, permissions, collecting royalties, and more.
*Note: All content below is from https://www.hitmakerz.com/alianait
Episode 1: How do I prepare for a career in music?
Featured Artist: Angela Amarualik
Have you ever wanted to become an artist? If so, then this video will help you discover ways to prepare for a career in music.
You’re doing a great thing for yourself by watching this video. You’re getting prepared. Remember that “success is when preparation meets opportunity”, so make sure you’re ready for the moment when your big chance arrives!
Episode 2: How do I make a living as an artist?
Featured Artist: Brenda Montana
At both Alianait and Hitmakerz, we strongly believe that it’s possible to make a stable income as an artist and have a career doing what you love!
The ways that an artist can make money has changed a lot in the past 20 years, and it’s become important to have several different ways, or “revenue streams” to earn money.
The only real limit to how artists can make money is their imagination.
Always remember to treat your music like a business. It’s fun, but if it’s also your main source of income, you have to be professional and make that money!
Episode 3: Why do I need to ask permission to do covers and what do I do if someone wants to use my music?
Featured Artist: Joey Nowyuk
In this episode, we’ll talk about why you need to ask permission to do covers and what do I do if someone wants to use your music.
Before we start, remember that this video is made from an artist’s perspective, since we’re not lawyers. Please always talk to a trusted advisor or entertainment lawyer if you have any specific questions about legal contracts.
There are many local resources you can ask for help, including Alianait, Qaggiavuut, your local Economic development officers, or local record labels, like Hitmakerz.
Episode 4: How do I make sure I’m collecting all my royalties?
Featured Artist: Shauna Seeteenak
If you’re an artist, collecting royalties might be overwhelming. It can easily get very complicated, so let’s try to simplify it here in this video.
First off, what are music royalties?
Basically, a music royalty is a tiny amount of money that is generated when someone listens to your song, either at concerts, on Spotify, on the radio, or in tv shows and films.
The amount is very small, but as people begin playing your song a lot, the royalties start to add up. They’re automatic, too, so you don’t need to do anything to continue making money through your songs after they're registered.
The songs can continue to make money for you forever, as long as they continue to be played, and as you write more songs and become more successful, the money you make from royalties will only grow.
Episode 5: How to Market Your Music
Featured Artist: Joey Nowyuk
This video is about marketing, which is basically getting people to pay attention to what you have to say. It is almost as important as the music itself, because, even if you have the best song in the world, it won’t be worth much if no one hears it.
There are many different ways to market your music, so feel free to get creative! If you have a budget available, look into paid ways to advertise, and marketing specialists or record labels that can help you.
Keep in mind that the world of marketing is very big and things are changing quickly, so there are no guaranteed results. The best thing you can do is focus on creating good music and content, and create a marketing plan that works for you and your budget.
Episode 6: How to Deal with Your Music Money and Taxes
Featured Artist: Angela Amarualik
Before we begin, please note that this video was only created to provide overall guidance, not personal advice. If you have any specific questions, please contact a professional bookkeeper, accountant, or tax consultant.
For many artists, “financial management” may seem boring, unimportant, confusing, and even frustrating. However, dealing with money is extremely important for professional artists. Today we’re going to simplify this topic and share some tips to get you started on the road to financial success.
We’ll talk about bookkeeping, accounting, and taxes, and show you the best ways for artists to deal with each one in everyday life.
